Each May, the French Riviera becomes a haven for sin, cinema and movie stars as the international film industry floods the South of France for le Festival de Cannes, better known stateside as the Cannes Film Festival, probably the most esteemed film fest in the world. But Cannes isn’t just a juried competition. It’s also a place where business is done.
Producers and studio executives attend Cannes every year, hoping to get a glimpse of the next big thing. And up-and-coming filmmakers attend, hoping to be that thing. This year, up-and-coming filmmakers Jen and Sylvia Soska are sending advance notice that their next film, American Mary, is the very thing those execs are seeking.
Recently, I got in touch with Jen Soska to get the scoop on exactly what’s going on with their Mary’s European vacation.
“American Mary is soon to be off to the South of France with co-producer Evan Tylor and IndustryWorks Pictures, traveling to this year’s Cannes Film Festival,” Soska said. “Essentially, our Mary is there for a first look. The film will not be showing there as it will be filming next month, and we intend to premiere it at a certain festival that we’ve already been talking with in September. As you may guess, we cut damn fast.”
I asked Soska if the Twisted Twins were possibly seeking more financing, always an issue for independent filmmakers. “We have our investors, but we’d always be willing to take on new interested parties,” she said. “We may even feel out the interest for a pre-sell of our girl. It’s actually quite amazing the kind of ‘sight unseen’ interest we’ve been getting from some very big names in this business. I think it’s going to be really exciting.”
Demonstrating the aptitude necessary to play effectively the game of show business, the Soskas and their talented co-conspirator CJ Wallis have put together a cool little package to gain international interest in their follow-up to Dead Hooker in a Trunk.
The sisters are pairing their previously released teaser poster with a CJ Wallis-designed, full-sized 8.5″ x 11″ trade ad, featuring the wonderful Katharine Isabelle, which is a mash-up of images torn from iconic American magazines — a concept that ties nicely with what we know about American Mary so far. Check it out and see if its appearance pleases you…because, as Mary says, appearances are everything.